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鈥淭hey say a man鈥檚 work is never done. They say you can鈥檛 mix business with pleasure. They say that good things come to those who wait. It鈥檚 a good thing they don鈥檛 work here.鈥濃�� Anheuser Busch .

That鈥檚 the voice-over in an ad promoting Bud Light Platinum, a new beer from Anheuser Busch. The ad shows mostly thirty-something men and women drinking Bud Light Platinum in what is clearly an office environment. The message is unmistakable: you can mix business with pleasure, and why wait until you leave work to have that first drink?

Anheuser Busch may be capitalizing on what is already an emerging workplace trend. An reports that companies like Twitter and Yelp stock beer in office refrigerators. 鈥淲e treat employees as adults,鈥� Twitter spokesperson Jodi Olson told Bloomberg.com, 鈥渁nd they act accordingly.鈥�

Emerging workplace trends aren鈥檛 necessarily good ones.

Not just for Mad Men

Drinking on the clock is nothing new. As William J. Sonnenstuhl writes in his book, , 鈥渢hroughout American history, drinking and work practices have been closely intertwined and some occupations continue to regard drinking at work as an acceptable practice.鈥�

Although drinking on the job may not be as widespread as portrayed on the hit TV show Mad Men, it is still with us. A (NIAAA) indicates that about 8% of full-time employees report having five or more drinks on five or more occasions a month. That鈥檚 edging into what most experts now call 鈥渞isky drinking.鈥� A survey of 6,540 employees at 16 workplaces representing a range of industries showed that 23% of upper-level managers reported drinking during work hours in the prior month. , both heavy drinking the night before work and drinking immediately before or during working hours contributed to work performance problems.

Almost alcoholic

Excessive drinking , or about $750 for every man, woman, and child in the United States. These costs come mostly from reduced workplace productivity, health care expenses for problems caused by excessive drinking, law enforcement and other criminal justice expenses related to excessive alcohol consumption, and motor vehicle crash costs from impaired driving.

Some of these costs are generated by the nearly who are alcoholics or have alcohol-related problems. But there鈥檚 another group that also contributes. My colleague, Dr. Robert Doyle, and I call the people in this nearly invisible group 鈥渁lmost alcoholics.鈥� Though none fit the criteria for alcohol dependence or abuse, they may be slowly veering in those directions.

As we describe in our forthcoming book, 聽Almost Alcoholic: Is My (or My Loved One鈥檚) Drinking a Problem?, many people in the 鈥渁lmost alcoholic鈥� group have declining job performance and/or declining health, though most don鈥檛 yet link their problems to their drinking.

Clear boundaries needed

Given that so many Americans have trouble with alcohol, we could use fewer opportunities to drink, not more of them. Relaxed corporate policies toward drinking on the job could nudge more employees into the almost alcoholic zone or beyond. When it comes to drinking and work, there should be a clear boundary between business and pleasure. To riff on the Anheuser Busch commercial, good things don鈥檛 necessarily happen to those who don鈥檛 wait.

Joseph Nowinski, Ph.D., is a nationally known clinical psychologist with more than 20 years鈥� experience working with individuals and families. With psychologist Barbara Okun, he wrote Saying Goodbye, a 2011 book from 天博体育 Publishing. His next book for 天博体育 Publishing, Almost Alcoholic, written with Robert Doyle, M.D., will be published in April 2012.